Category: Ecommerce

980450_HowtoOptimizeYourAmazonStorefront_022521 Selling on Amazon can be incredibly profitable, but it’s also incredibly competitive. It’s important to take advantage of every bit of help Amazon offers. The first step to improve sales on Amazon is to get an Amazon Storefront. This gives your brand a customizable home on Amazon. It’s not enough just to have a…

Traditional, physical retailers are great at customer service. They can focus on the specific needs of a handful of shoppers at a time, answering their questions and providing bespoke recommendations until browsers are ready to buy. On the other hand, e-commerce stores have a much broader reach than their brick-and-mortar peers. There’s basically no limit…

If you try to grow your consulting or freelance revenue by merely adding more clients to your portfolio, you may hit a common obstacle: Living project to project.  This kind of lifestyle isn’t sustainable for everyone, and it can be frustrating and stressful. One solution to this problem may be productized services. The productized services…

Pop-up shops are a fantastic opportunity for brands, both big and small, to connect with customers and drive sales. Modern consumers are increasingly looking for novel experiences, and pop-up shops, both physical and virtual, fit the bill. Not only do pop-up shops offer a novel experience, but they also create excitement about your brand that…

As an e-commerce seller, your business depends on your relationship with search engines. Search engines are one of the first stops potential buyers make before purchasing an item. When your store is invisible to search engines, you simply don’t exist to the vast majority of your audience. It’s a concerning thought and one reason e-commerce…

There are two billion transactions made on eBay every day, and most consumers spend only around eight minutes on the site to make those purchases. That’s a vast untapped market if you’re not on the site yet. But, if your focus is on SEO for traditional search engines, you may be hesitant to try this…

Have you used shops on Instagram? With over a billion active users and growing, Instagram may already be one of your favorite places to promote your e-commerce store. However, lots of opportunities exist for marketing on the channel, so it can be a great place to build a follower base and get the word out about…

To have a successful e-commerce platform, you have to pay to play. Some of the top US brands spend billions on advertising to secure their internet advertising space.   If you can’t keep up with the big companies that spend billions of dollars on their advertising campaigns, there are still a few ways you can get your brand…